Peer Share

People. Powered.
Veterinary medicine and the veterinary industry are changing rapidly. And while Practice Owners and Practice Managers may share the same goals, they each require their own unique support.

Take your practice higher.

PLATINUM for Practice Managers and ViQ for owners connects VerticalVet members with like-minded, non-competitive peers. Our collaborative environment elevates the typical study group by blending key-note speakers, open forum discussion, deep-focus work, and networking. With no topic off-limits, participants build stronger, more nimble, more efficient, and more profitable practices.

Why is VerticalVet Peer Share Important to the Future of Your Business?

Timely Conversions

As leaders, it’s important to talk with employees about their wellbeing and job satisfaction.

Strategy & Operations

Collaborative, deep-focus work often yields the best results when there is no threat of competition.

Subject Matter Experts

Speakers from inside and outside the industry offer both inspiration and tactical expertise.

Click below to expand each section and learn how your practice can benefit from VerticalVet Peer Share!


VerticalVet PLATINUM Logo

Candid, effective, and fun, PLATINUM groups are comprised of no more than 20 non-competitive Practice Managers that meet digitally, once per month. Featuring guest speakers, roundtable discussions, and more, PLATINUM participants are encouraged and challenged to test new ideas, innovations, and strategies to improve the practice, as well as help participants achieve personal balance in their unique roles.

As a Practice Manager and a PLATINUM member of VerticalVet, I have learned so much, and it has benefited my practice in so many ways! From financial to HR to medical to marketing and everything in between. Being in the managers' group is my favorite part. I look forward to our virtual meeting every month and I always come away with more than one great idea to implement in my practice.

Susanne R.

Practice Manager, Caldwell Animal Hospital

VerticalVet has helped bring so much new growth to our veterinary practice, from the different platforms that it offers to the spectacular team behind the scene. ...Although the VerticalVet team is states away from me I feel like they have been right beside me, patting me on the back and saying “Girl, you’ve got this!” I have been acquainted with new people who all have so many different things to share with the veterinary industry.

Ronielle C.

Practice Manager, New River Animal Hospital


ViQ Logo

Designed for Practice Owners to support and accelerate your business goals, ViQ immerses participants in both the science and the strategy of operating a more profitable practice. Through lively, big picture roundtables and hands-on workshops, our Program Director and Business Growth Consultant, Dr. Dave McDonald, blends high-level strategy and financial data analysis with one goal in mind: your success.

How it Works

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Real Results

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Added Benefits

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The practice analytics provided by VerticalVet has proven to be a valuable resource to me as a Practice Owner. The presentation of the data in an easily understandable format enables me to quickly check the metrics of my practice on a monthly basis. I now have a way to monitor key areas of practice health and implement changes if needed.

Ruston H.

DVM/Practice Owner

I don't know about anybody else, but sometimes I have just found myself at a loss. ...Now, when in doubt I turn to VerticalVet!! They have been great resources for information and help with industry contacts, too. This is a super fun and valuable group to be associated with. Sharing experiences with monthly contacts has been really rewarding.

Beth Sallee

DVM/Practice Owner

Vendor Participation

and more have signed on to support these sessions in 2022!

Join VerticalVet Peer Share

Whether you’re an owner or running a practice on behalf of one, you deserve a supportive community, empowered to access the best insights available in order to do your job.

Afterall – your patients expect the best care. Why shouldn’t you?

Click here to meet with a Member Resource Advisor to get started and discover how Peer Groups from VerticalVet can help your clinic reach its goals!

VerticalVet is Global!


VerticalVet is now part of Vimian’s Group, Veterinary Services segment, VetFamily! Through this acquisition, the VerticalVet team remains the Group Resource Community that you know and trust with more tools and resources on the way.

Click here to learn more!

Added Benefits


In addition to being able to access key data through VerticalVet’s ViQ Analytics and Elevate Insights platforms, participants also benefit from specific discounts exclusive to ViQ. This includes an extra 2% from MWI, potential eligibility for BI’s Rebate Program, access to VerticalVet Reminders, Care Logistics, a members-only networking platform, and more.

Not a Member Yet? Click here. >

Real Results


Several practices in our 2021 pilot group were looking to sell and wanted to understand the value of their practice. Using VerticalVet and the ViQ Analytics platforms and methodology, these practices were able to analyze Quickbooks and their own PIMS data, helping better align their inventory, COGS, and fixed costs to increase their EBITA significantly.

What is Elevate Data Insights?

How it Works


Alongside like-minded and non-competitive owners, ViQ groups meet monthly to discuss subtopics within a quarterly theme. While smaller breakouts or one-on-one meetings with Dr. McDonald may happen, ViQ’s unique strength is blending the shared knowledge and experience of the group with the individual participant’s own strategy and practice data.

Learn More >

Why Join?


Owners have two primary responsibilities: 1) maintaining the long-term viability of their practice and 2) removing obstacles so their teams can be successful. ViQ participants explore key business areas like Operations, Profitability, Human Resources, Leadership, and Whole Team Wellness, improving each area to increase profitability, job satisfaction, and more.

Cost


Joining the PLATINUM program is free for one staff member from each member clinic. Each additional member costs $300. Participants are eligible to receive additional savings for their clinics from our partners, as well as discounts from VerticalVet on Reminders and enhanced Elevate Data Insights.

Not a member yet? Click here. >

Real Results


PLATINUM members actively implement, test, and adopt the concepts they discuss during meetings, often realizing increased revenue and efficiency. Adopting Reminders, for example, helped multiple clinics increase, on average, revenue by up to $81,000 and improved preventative care compliance by 60%.

What is Elevate Data Insights? >

How it Works


VerticalVet facilitates the initial four meetings with a base curriculum: Human Resources, Inventory, Finance, and Digital Marketing. From there, the group decides which topics to pursue in future meetings that best meet the group’s needs and interests.

Learn More >

Why Join?


The number one piece of feedback that we hear from Practice Managers is that they wish they could talk to someone in their field that is NOT a competitor about how to improve their practice. PlLATINUM provides a simple, efficient platform to have these conversations.

On Demand Learning

Info you want, when you need it.


Dr. Ernie Ward, Executive Director of Education, explores Vet Medicine, Finance, Business, HR and more with a broad range of guest speakers in Elevate, VerticalVet’s member platform. With nearly 30 video interviews available, the information you want is On Demand at your fingertips!

Business Academy Live

Take a deep dive on everything from Wellness Diagnostic Testing to Dental Compliance to the Opioid Crisis and how it can impact your clinic.

Vet Med School Live

Veterinary peers and consultants discuss new advancements, current trends, treatment alternatives and more.

Business & Industry

Experts in Business Growth, Finance, HR and Medicine discuss compliance, managing tricky patients, persistent challenges and other pressing topics.


Let us know what you’d like to hear more about (or if you want to be a guest)!

Reminders

Freedom to focus on what’s important.


Does your team send personal emails or postcards to clients about lapsed prescriptions, missed appointments, or worse? Reminders is your path to greater efficiency (which means more opportunities to provide dynamic patient care). Reminders:

Optimize Communication

Use the extra time to build your social media following AND your relationship with clients when they visit the practice

Boost Client Engagement

On average, Reminders users saw 300+ more clients in a year-over-year comparison

Generate Incremental Visits (and Revenue)

On average, practices using Reminders increased weekly revenue by $1,610 (that’s $81,000 annually)

Increase Compliance

On average, practices improved preventative care compliance 50 – 70% using Reminders


Learn more or get started with Reminders by booking a Healthy Practice Assessment today.

Social Media

Tools to keep you connected.


Your clients use social media to learn more about the world around them, and that includes who is caring for their pet. Be part of the conversation! Our monthly tool kits provide you with templates and ideas to build a winning social strategy.

Content Calendar

Pick a channel and use the guide to plan your month of content using the PIEE method – Promote, Inspire, Educate, Entertain.

Key Performance Indicators

Track and measure your metrics at intervals that matter to you with this simple template.

Hashtags

As the best way to help clients find relevant content, use this hashtag guide for your own posts to create a conversation.

Sample Posts & Graphics

We’ve made it easy to manage your social media with sample posts and suggested graphics – free of charge!


Log in to Elevate to get started! Don’t have access to Elevate? Contact us to get connected.

Custom Campaigns

Ready to get it done?


With a little planning, your practice can elevate its marketing quickly. Here’s a step-by-step breakdown of how to put together a Compliance Improvement, WinBack, New Client Acquisition, or Home Delivery campaign. Check it out!

1. Call Us! Before we do anything, let’s talk about your goals

2. Schedule a Healthy Practice Assessment. This creates the basis of your plan.

3. Data! We provide a report and recommendations based on your PMS data.

4. Green Light. You decide on your plan and the campaign to start with.

5. Images, Emails, and Post Cards Creation Oh My! – Don’t worry, we got this 🙂

6. Book a meeting with your team to talk process (transparency is key).

7. Launch? Launch! We will tweak and test along the way.

8. Results: In 90 Days, you’ll be able to truly see the fruits of your labor.


Contact us to get started!

Terms and Conditions


Recitals

Practice is a licensed veterinary practice. VerticalVet (“VV”) is a Veterinary Group Purchasing Organization (“GPO”). Practice desires to join VV to use VV as its preferred GPO, and VV desires to add Practice to its GPO.


Agreement

In consideration of the mutual covenants and agreements hereinafter set forth, the parties agree as follows:

1. VerticalVet Membership

  • The VV annual membership fee is up to $695 (“Fee”) for practices. Practice will never receive an invoice from VV; the membership fee is retained from accrued Practice rebates (“Accrued Rebates”) as described in Section 4. The Fee total cannot exceed $695, but fees for additional services may be assessed as provided in Sections 2 and 3.
  • Notwithstanding anything herein to the contrary, VV retains the right to modify (i) the Fee no more than annually upon written notice provided to Practice, including an opportunity to opt-out, and (ii) the payment schedule for Accrued Rebates. Practice may review Accrued Rebates by contacting VV at any time.
  • Any VerticalVet member practice can participate in either of VV’s Peer Share programs:
    • The Platinum Program for Practice Managers
    • The ViQ Program for practice owners

Each member practice may have 1 representative join either program at no additional cost. If Practice desires to add additional Peer Share participants, Practice’s Peer Share program fee increases by $300 per additional Peer Share participant. Information about the Peer Share program is available at: https://verticalvet.com/peershare/

2. Boehringer Ingelheim Invitational Program

  • For an additional $450 per year (paid for by BI), a Practice may participate in VV’s Boehringer Ingelheim Invitational SBG Program. This program is an add-on and is offered on an annual invite-only basis to less than 90 VV member practices. Other terms and conditions apply. Information about this program can be provided by the VerticalVet Member Resource Team. Please direct inquiries to memberresources@verticalvet.com.

3. VV Program Benefits

  • VV negotiates with manufacturers, providers, and suppliers (“Providers”) of medications, foods, sundry items, and services, including medical and business-focused continuing education programs, to secure Practice benefits (“Benefits”) that, when possible, meet or exceed those offered by other GPOs.
  • Benefits are listed in detail on VV’s website, www.verticalvet.com, and updated as Benefits are added. Practices are not required to make minimum purchases to participate.
  • Total Fee: The Fee, Platinum Fees, and Data Insights Fee are collectively the “Total Fee.”
  • VV administers, collects, and pays Practice Accrued Rebates exceeding the Total Fee annually. If the Total Fee is met, and Accrued Rebates total less than $25.00, they shall be applied to the following year’s Fee. Practices should expect rebate payments sometime in quarter 2 of each year for the prior year’s Practice Accrued Rebates. If Practice does not accumulate Accrued Rebates to cover the Total Fee, VV covers the balance.

4. Conditions
The following are conditions of membership:

  1. Practice is not required to withdraw from any other GPO to be a member of VV, however, Practice must be coded “Preferred VerticalVet” by VV’s major vendor partners and any partner that overlaps with the Practice’s other GPO. These vendors include but are not limited to MWI Animal Health, Antech Diagnostics, Zoetis, Royal Canin, and Boehringer-Ingelheim.
  2. Benefits secured by VV may exceed benefits offered by other GPOs; but this is not guaranteed for each Benefit offered.
  3. Practice must retain its license to practice veterinary medicine, or its membership shall be automatically terminated.
  4. Practice authorizes VV to share its identifying information with Providers to the extent necessary to set up and demonstrate Practice’s authority to purchase and use the Benefits offered.
  5. By executing this VV agreement, Practice acknowledges that VV is Practice’s preferred GPO and will be recognized as such with participating VV vendors.
  6. Practice authorizes VV and its manufacturing, distribution, and other vendor partners to share general sales information related to Practice’s purchasing activity with VV. This information will be used solely to assist Practice in maximizing its benefits through VV offerings, including achieving rebate, sales, promotional goals, and custom vendor campaigns.

5. Confidentiality
The parties acknowledge that the existence of this Agreement, all information related to it, and anything conspicuously marked confidential is confidential and proprietary (“Confidential Information”). Confidential Information shall not be disclosed for any purpose unrelated to this agreement without the prior written consent of the other party. Confidential information is not:

  1. Information that publicly becomes known through no fault of a party hereto.
  2. Information received from a third party authorized to disclose it.
  3. Information developed independently by a party.
  4. Information a party is required to disclose by government authority or a court of competent jurisdiction.

6. Representations and Warranties
Each party represents and warrants that it is authorized to enter into this Agreement, will carry out its terms promptly and professionally, and will comply with all applicable laws and regulations.

7. Independent Parties
The parties are independent entities. Nothing in the Agreement is intended to create an agency, partnership, joint venture, or fiduciary relationship between the parties, and neither party has the authority to act for or on behalf of the other except as provided in the Agreement.

8. Term
This Agreement begins on the Effective Date, continues through its one (1) year anniversary, and automatically renews for subsequent annual terms upon the conclusion of the prior Term. Practice or VV may terminate this Agreement at any time, but no portion of any annual Fee is refundable.

9. Notice
Notice required or permitted in the Agreement shall be in writing and sent by electronic mail, subject to confirmation receipt requested to VV’s ‘Contact Us’ email address provided at www.verticalvet.com and to Practice’s email address provided during online registration. All such notices shall be deemed received the following business day from the date it was sent.

10. General
This Agreement constitutes the entire understanding of the parties and supersedes all prior communications and understandings. It may only be amended in a writing executed by both parties. Practice may not assign it without the written consent of VV. The Agreement shall be governed and construed under the laws of the state of Ohio. Any dispute regarding the Agreement shall take place in the state or district courts of Franklin County, Ohio. If any provision is found invalid or unenforceable by a court of authority, the remaining provisions are valid.

11. Execution
This Agreement, by its presence on the website, is executed by VV and becomes a binding Agreement when Practice accepts it and completes their registration.